What is business to business e-commerce?
The Internet allows companies to increase their prospect pool. Loud online presence grants access to many more potential consumers and partners than traditional advertising models. According to statistics, over 90% of product researches on B2B level start with search engines. So, the Internet becomes an essential trade channel for B2B e-commerce examples.
A company would make great digital marketing efforts to evolve into a strong brand. There are many articles and training courses dedicated to online promotion and SEO. However, all efforts would be in vain, if a prospective partner leaves the page in a few minutes because the website itself is “inconvenient”. If a visitor is confused from the first minute of being on the website, all other benefits may fade from the view.
Business to business in e-commerce is an online business model with flexible enterprise software as a ground solution for purchasing, selling and promoting services, information, or products.
In B2B e-commerce examples, the e-commerce technology can become a critical success factor. The website must represent your business well, be user-friendly, and allow prospective buyers to get the information they are searching for. This raises a question about the right choice of business to business e-commerce software.