How startups can get an advantage by leveraging ecommerce platforms
For any startup there is a choice- to use an existing ecommerce solution, or design and develop an in-house solution. It often seems that developing in-house will fit your MVP better, however, using an existing solution may bring your MVP vision to life more quickly.
Before finding Virto Commerce, the team initially built the site in a basic website builder called Tilda, and immediately saw its limitations upon launch. The main disadvantage was that they could not create a catalog online with search or filter functionalities.
Despite its challenges, the site kept growing, so they knew it was important to develop the site infrastructure further. In the first year, they collected 840 purchase applications, grew a newsletter list to 1,322 contacts, sold 29 properties for a total of €4.2 million, and hosted 2,300 webpages.
The team transferred the current version of the Estate-Spain.com front end to a new Virto Commerce platform in three months, within budget, and on time. The solution also included a robust administrator panel. The team collaborated to tackle a lengthy list of technical requirements, business requirements, and desired features.
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