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Virto Procurement Marketplace for B2B

Boost B2B procurement efficiency with Virto’s Marketplace, driving successful outcomes and seamless collaboration for all stakeholders in an innovative, scalable platform.

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VIRTO PLATFORM FOR PROCUREMENT MARKETPLACES

Building Smarter Procurement Solutions

Building unique, highly efficient procurement marketplaces is an ambitious task that requires the right software to ensure the effectiveness of both B2B buyers and sellers.

Advance your procurement with our pre-built marketplace, an industry-standard management platform designed to facilitate custom pipelines, apply new business models, implement unique customer experiences, and utilize AI integrations to boost the productivity of all parties.

WHY VIRTO?

Fuel Growth, Loyalty, and Reach

Unlock revenue, build loyalty, and expand supplier networks with Virto Commerce’s flexible, AI-driven ecommerce platform.

Unlock New Revenue Streams

Adopt new business models to unlock revenue streams by delivering unique products and experiences—all empowered by Virto Commerce's unmatched flexibility and innovation-driven approach.

Build Loyalty with Stellar CX

Synergize cutting-edge technology with customer centricity by leveraging the flexibility of Virto Commerce and utilizing AI integrations to revolutionize procurement experiences and boost productivity.

Widen Your Supplier Network

Attract and engage suppliers through a unique business model, tailored onboarding process, efficient interfaces, seamless integrations, and the use of AI to enhance efficiency and productivity.

Case Study

B2B Procurement Marketplace—Solution by Virto Commerce

Read about Virto Commerce’s strategic partnership with OMNIA Partners in a groundbreaking launch of the next-generation procurement solution OPUS that supports and unifies very large catalogs of +100 million SKUs.

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TAILORED FEATURES FOR PROCUREMENT MARKETPLACE

Optimized B2B Procurement

Custom Contract Builder

Effortlessly create and manage customized contracts for a diverse range of customers, based on their access to products, purchase volume, set pricing, delivery frequency, and various other parameters.

Integrated Omnichannel Procurement

Modern B2B sales are inherently omnichannel and will continue to be. Leveraging multiple channels—such as mobile, frontend, chatbots, and ERPs—provides an exceptional customer experience that cultivates strong loyalty among B2B buyers.

AI-Powered B2B Order Facilitation

The hybrid procurement experience leverages AI-powered tools such as semantic search and an AI purchase order capture to enable B2B buyers to make purchases quickly and efficiently, fostering strong loyalty within your marketplace.

Custom Onboarding Pipelines

Each procurement marketplace can establish unique onboarding rules tailored to its business model, including custom pipelines, compliance and verification methods, and permission assignments, ensuring a seamless and efficient onboarding process.

PROCUREMENT MARKETPLACE SOLUTIONS

One platform. Multiple Business Cases

1. Distributors Boost Loyalty with B2B Marketplaces

Distributors use Virto Marketplace to create a procurement marketplace for retailers, wholesalers, and other B2B buyers, helping build customer loyalty with stellar CX while expanding their supplier network.

2. Manufacturers Grow Revenue and Market Reach

Manufacturers utilize Virto Marketplace to create vertical procurement marketplaces for distributors and retailers, unlocking new revenue streams and expanding the market for their own products.

3. Franchisors Boost Operational Efficiency

Franchisors create procurement marketplaces for franchisees to streamline operations, enhance franchise appeal, and improve overall supply chain control with Virto Marketplace.

4. Start-Ups Build Vertical Marketplaces for B2B Buyers

Start-ups leverage Virto Marketplace to create vertical-specific procurement marketplaces that provide B2B buyers a comprehensive and efficient solution for all their purchasing needs.

One Solution, Endless Marketplace Possibilities

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INNOVATION-READY TECH STACK

Boosting eCommerce with Technical Excellence

The Virto Commerce Marketplace leverages the unique Virto Commerce Innovation Platform, designed on the principles of architectural excellence and cloud best practices. This foundation ensures unmatched flexibility, resilience, and seamless adaptability to meet evolving business demands, providing a powerful and reliable solution for digital commerce growth.

1. Virto Atomic Architecture

Virto Atomic Architecture is the proprietary technology powering the Virto Commerce Marketplace, built on the core pillars of composability, an open ecosystem, high performance, and scalability.

2. PaaS Delivery Model

Virto Commerce Marketplace is offered as a vendor-managed environment, where both the vendor and systems integrators (SIs) continuously deliver enhancements to increase its value for customers over time.

3. Powerful eCommerce Frontend

Modern front-end technology supports any marketplace scenario. It works seamlessly across all devices, delivers excellent performance, and is equally effective for acquiring new customers and building customer loyalty.

4. Open eCommerce Ecosystem

Ultimate integration flexibility enables seamless embedding of the Virto Commerce Marketplace into your existing enterprise digital ecosystem, ensuring continuous, smooth, and easily scalable operations.

Unique Customer Experience

AI-Powered Search

Apply the unique combination of sematic search with traditional keyword search to resolve catalog complexity for buyers.

Ultimate Usability

Boost customer engagement with responsive, mobile-first experiences on all devices with exceptional performance.

Company Profiles

Support complex organizational structures with multi-tiered client accounts to enhance management and streamline collaboration.

B2B Checkout

Enhance checkout to meet purchasing protocols with features like order approvals, spending limits, and credit management.

Custom Quotes

Request personalized pricing directly from the platform by specifying quantities, preferred delivery methods, and delivery dates.

Tailored Contracts

Configure contracts of any complexity to ensure consistent offline and online pricing and product availability for buyers.

Unlock Your eCommerce ROI

Try it now—see your savings instantly!

Development Costs

Vendor Updates (optional)

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Fast and Reliable Selling Process

Multi-Level Business Accounts

Facilitate complex organizational setups with multi-level business accounts that support multiple contract associations and user hierarchies.

Sophisticated Contracts

Easily manage contractual relationships of any complexity level through detailed and nuanced contract conditions that meet diverse business needs.

Customized Pricing

Offer personalized pricing options based on unique customer requirements: purchase volume, order frequency, contractual agreements, or even specific market conditions.

Accurate, Real-Time Inventory

Maintain accurate, real-time inventory data to ensure correct order fulfillment, eliminate discrepancies, and improve operational efficiency.

Multi-Warehouse Inventory

View inventory availability across multiple warehouses to reduce delivery times and manage resources more effectively.

Push Messages

Send custom notifications to selected customers or organizations within the platform about discounts, promotions, and more.

Want to learn more about Virto Platform for B2B Procurement?

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