De Klok Dranken
Explore how the Netherlands’ beverage distributor and a Grolsch subsidiary successfully replatformed from Adobe Commerce (Magento) to Virto Commerce in 3 weeks.
Key Achievement
Virto’s platform is the best fit for De Klok Dranken as it combines cost-effectiveness with the functionality, flexibility, and scalability we need — today and in the long term.
Challenge
De Klok Dranken needed an innovative, future-proof ecommerce solution to move from its legacy system, Magento, while keeping SAP ERP and other business capabilities that worked well.
The 3 strategic priorities included:
- Increasing the ratio of online orders
- Automating marketing & analytics
- Building brand awareness
Solution
De Klok Dranken sought help from Innovadis, an implementation and customer success partner.
De Klok Dranken and Innovadis selected Virto Commerce as the trusted enterprise-level B2B ecommerce platform that could connect to SAP ERP and 5 restaurant management systems to streamline procurement for De Klok’s customers — fragmented retailers, small restaurants, and cafes.
Result
The new commerce tech stack was integrated in a record 3 weeks.
The unified self-service portal provides its B2B users with tailored product offers, unique prices and conditions, wish lists, comprehensive order history, and insightful buying statistics, simplifying the work of the De Klok Dranken sales team.
Business Benefits
- Integrations with restaurant management systems allow clients to place orders directly through their accustomed software, which is automatically synchronized with the De Klok Dranken system.
- The Microsoft Power BI integration helps vendors monitor product performance, identify top buyers, and obtain critical data.
