Virtocommerce

Virto Portal:
Enterprise-Ready
Portal Solution

Launch a fully branded B2B self-service portal in weeks. Backed by the Virto’s headless, API-first Commerce Innovation Platform.

Virto Portal to Power All B2B Connections

Compatible with Any
Integrations

Synchronize with any ERP, PIM, CRM, CMS, and other back-office systems in real time.

Scalability in Traffic and Transactions

Ensure traffic spikes during seasonal peaks are absorbed without performance loss through an API-first approach.

Enterprise-Grade Security and Compliance

Set up role-based access, authentication, and audit trails for sensitive B2B data.

Explore Virto Portal in Action

Limitless Personalization,
Dynamic Content

Boost relevance and average order value
with account-specific catalogs and
dynamic content.

Strong User Adoption
and Mobile UX

Keep users engaged anywhere,
anytime, with Virto’s responsive UI
and self-service tools.

Capabilities for High-Impact B2B Portals

Virto Portal delivers rich content management and granular permissions—all seamlessly integrated to meet modern digital-first buyer expectations.

Permissions
Content
UX

Flexible Permission Management

  • Advanced Permissions Management System
  • Robust Built-In Roles
  • Complete Control over Customer User Access
  • Personalized Catalogs & Custom Workflows
  • Highest Level of Data Security

Advanced Content Management & Search

  • Built-in Integration Capabilities
  • Third-Party Content Management
  • Product Semantic Search
  • AI-Based Recommendations
  • Products Assets, Images & Videos

User-Friendly Experience

  • Mobile-Friendly Self-Service
  • Real-Time Product Availability
  • Filtered Order History
  • Mobile-First Quotes Management
  • Performance Tracking Dashboards

Portals You Can Build with Virto Commerce

             

  • Centralized self-service hubs for corporate buyers—with personalized contract pricing, order and subscriptions, dashboards, and knowledge-base access.

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  • Automated submissions, invoicing, shipment confirmations, vendor onboarding, and performance analytics.

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  • Production schedules, inventory levels, and partner-focused analytics to OEMs. Role-based access to bulk orders, price approvals, and return workflows for distributors.

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  • Tiered reward programs, points accrual and redemption, gamification and real-time member dashboards.

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  • Embed rich editorial (whitepapers, images, videos, and datasheets) directly into the buying journey for deeper engagement.

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All-Encompassing Digital Channel
for Every Business Need

Diversify revenue streams and launch multi-vendor models with Virto Portal.

True Composability

PBC-driven platform lets you pick only the modules you need, from RFQ automation to loyalty programs.

Deep B2B
Personalization

Set up contract pricing, tailored assortments, and dynamic content per account or segment for higher conversions.

Best-in-Class UX

Intuitive, mobile-first, and accessibility-first design with limitless frontend options thanks to a headless platform.

Fast Time-to-Market

Deploy a fully branded B2B portal in weeks via low-code workflows and prebuilt connectors—no lengthy dev cycles.

Unified Commerce &
Content

Seamlessly blend rich media, documentation, and personalized catalogs in one headless, API-first platform.

Continuous Optimization

Real-time analytics dashboards drive constant improvements to user adoption, order velocity, and ROI.

Recognized Platform Excellence

Virto’s Commerce Innovation Platform is recognized by leading independent research agencies such as Gartner, Forrester, McFadyen Digital, IDC, and more.

60+
Countries powered
99.9%
Achieved uptime
800M+
SKUs

Virto’s Tech Properties

Virto’s Commerce Innovation Platform—your proven foundation for development, deployment, and effective portal management.

Microsoft-Based .NET Core

Built on .NET Core, C#, and ASP.NET, Virto offers enterprise-grade performance.

Atomic Innovation Model

Virto decomposes commerce into atomic units—each a reusable Packaged Business Capability (PBC).

Cloud-Native PaaS

Extensible PaaS cloud-native infrastructure built on Kubernetes provides hosting & DevOps tools.          

API-First and Headless

Virto allows seamless integrations with any systems. Design the experience you want, plug into any stack.

Architectural Excellence of Virto's Innovation Platform

See the Full Picture

Atomic Innovation Model—A New Standard for Digital Architecture

Powered by the Atomic Innovation Model, Virto’s CIP uses API-driven modular units— called atoms or PBCs—to build, evolve, or replace digital capabilities independently.

Technical Architecture Layer                             

Cleaner codebase, safer updates, faster deployments, and platform longevity with atom-level service decomposition and full API exposure.

Organizational Agility Layer    

Virto allows seamless integrations with any systems. Design the experience you want, plug into any stack.

Business Enablement Layer     

Extensible PaaS cloud-native infrastructure built on Kubernetes provides hosting & DevOps tools.

Cross-Industry Portability Layer                       

Consistency, multi-business-unit enablement, and long-term relevance with seamless step-by-step digital transformation and scalability that don’t disrupt business operations.

How Brands Achieve Success with Virto’s CIP

De Klok Dranken main

80%+ adoption rate for a unified, extensible
self-service portal for B2B customers

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Bosch  main

European loyalty portal for 150K+ users, 210K+ orders,
50+ localized storefronts

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Omnia main

Multi-vendor portal of North America’s largest GPO for Fortune 1000 and the public sector

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