A content management system (CMS) is software that allows ecommerce site staff to create, edit, and publish digital content on web pages without knowing the code. Using a CMS radically speeds up the publication and updating of content and simplifies the way to create typical pages, group them by product categories, add animation and videos, and do many other things in web store content management
Thanks to the CMS, marketing and sales staff can manage the content of the online store without asking for any help from the developers. With a CMS, users who don’t know any programming languages can change the look of the online store, such as changing the layout of the product pages, adding banner ads, or quickly adding new sections of the website to better promote products. If CMS software did not exist, then each page would have to be created using only HTML, PHP, and other programming tools.
According to their architecture, CMS software types are divided into traditional ones versus modern, headless ones. The logic of a traditional CMS combines the back-end and front-end parts within one system. The content in this case is associated with specific technologies, architecture, and patterns of the client-server application.
Regarding an ecommerce platform definition — it is an online store management solution that allows you to manage an online product catalog and sell goods directly through a website. Most modern ecommerce platforms such as Virto Commerce can work with either a traditional or a headless CMS. Below you will see exactly how to add your favorite CMS to Virto Commerce, regardless of whether it is a traditional or a headless one.