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Microsoft .NET eCommerce Platform

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Faster Innovations

Faster Innovations
Open-source &
Transparent Development
Open-source & Transparent Development

Natively Integrated with Azure Services

Natively Integrated with Azure Services

Modern Unified Architecture

Modern Unified Architecture

Easy Onboarding

easy onboarding

eCommerce Platform Built on .NET Core

No Vendor Lock-In
No Vendor Lock-In
Our clients have 100% code control and ownership of the .NET ecommerce platform. Flexibly migrate your solution from a hybrid or on-premise model to a cloud approach or vice versa as the needs of your organization change.
Open-Source Ecosystem
Open-Source Ecosystem
Our open-source, cross-platform architecture enables greater innovation alongside a network of solution and technology partners. Check out our GitHub repositories for the latest releases.
Various Deployment Options
Various Deployment Options
Leverage our managed-cloud solutions or deploy on any public cloud with full flexibility. Moreover, companies that have a private cloud or in-house hosting capabilities should ask about our on-premise software licensing.
Natively integrated with Azure services
Integrated with Azure
Virto Commerce combines the best of Microsoft Azure, open-source .NET code, ASP.NET Core framework, and Kubernetes container support for a next-generation ecommerce platform. Employ Azure AI and serverless for your solution.

Key Features of Microsoft .NET eCommerce Platform

Unified Architecture
Unified Architecture

Drive new online revenue with the Virto .NET platform based on a modern unified architecture. Our platform serves a variety of ecommerce use cases: B2B, B2C, marketplace, and more.

Faster Launches
Faster Launches

Get your MVP launched and ready for online orders in less than a month. Our extensible framework enables you to quickly integrate our platform into your business systems for an accelerated go-to-market strategy.

Lowest TCO
Lowest TCO

Lower your total cost of ownership by as much as 30% with our managed-cloud services and minimize the cost of upgrades with our microservice architecture. Generate more online revenue for a faster return on your investment.

Why Choose Microsoft .NET eCommerce Platform?

When it comes to selecting an ecommerce platform, choosing the right technology stack is one of the most pivotal things you will do as a CEO, CIO, or business owner. There are several factors to consider, including features, extensibility, pricing, and programming languages.

.NET is a Popular Dev Framework

.NET is a Popular

Dev Framework

.NET is one of the most popular web, server, and desktop development frameworks. It's used by some of the biggest brands in the world. The ASP.NET Core toolkit, which is a part of .NET, is within the Top 10 most-loved web frameworks, according to the Stack Overflow developer surveys.
Scalability, Security, and Performance
Scalability, Security, and Performance
.NET is a very scalable framework that can accommodate large-scale ecommerce businesses without any issues. Websites built on ASP.NET are known for their performance and stability. ASP.NET comes with built-in security features that protect your website from common attacks.
Skilled .NET Developers

Skilled .NET Developers

Microsoft .NET and ASP.NET technologies are studied at most technical universities around the world, so your business can hire developers on an international playing field with different levels of experience to meet its needs. You can build an ecommerce IT team that will grow your online store to top-of-the-market status.

Business Continuity Support

Business Continuity Support

It's critical to recognize the importance of continuous tool development, which evolves rapidly. Your ecommerce website should be able to live for years and be maintained and updated during that time. This is where Microsoft shines above its competitors—ASP.NET has been around since 2001 and continues to evolve with technology.

By 2023, B2B organizations with digital commerce offerings will see 30% more revenue and a 20% reduction in costs, compared to competitors without B2B digital commerce sites.


Gartner®, "Leverage B2B Digital Commerce for Cost Optimization, Improved CX and Revenue Growth", Jason Daigler, 6 July 2020. GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission

Bosch case study

Learn how Bosch leveraged Virto's 100% customizable .NET eCommerce Platform to launch a marketplace loyalty portal in 25 countries.

A Few Words From Our Clients

Virto Commerce Architectural Guidelines

Download our architectural guidelines for an in-depth technical look at how our platform is designed.

Virto Commerce Architectural Guidelines

Get Started with Our .NET Platform Demo

Microsoft .NET eCommerce Platforms Comparison

Learn how the Virto Commerce .NET platform performs against other .NET competitors.

Virto Commerce Other .NET Platforms
B2B Features
Additional customizations required
Enterprise Features
Initially designed for B2B companies
Truly Headless Architecture
Yes. Natively API based architecture
Open-Source Platform Architecture
Yes. 100% White-Box
Black-Box solutions with limited flexibility
Fast Launch
2 sprints
2 to 6 sprints
SaaS, Cloud, On-premise
SaaS, Cloud, On-premise
Serverless support
Cost-effective Solution: The Lowest TCO
Cost-effectiveness up to 30%
Data not available
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ecommerce platform

Open Source

Seamless integrations
Virto’s ecommerce platform is one of the most popular ASP.NET Core ecommerce solutions based on Microsoft technologies. Virto Commerce is dedicated to and supports Microsoft-native .NET services, tools, and applications, while seamlessly integrating with practically any other third-party application. Plus, the Virto Commerce platform functionality is exposed as various RESTful or GraphQL APIs that fully satisfy the main principles of service-oriented and API-first architecture.
For customers looking to migrate from other solutions, Virto Commerce offers a convenient model of transition to our .NET solution with cloud-native architecture while maintaining the continuity of your business processes. Virto’s cloud-native ecommerce platform allows you to benefit from on-demand features with its multiple separate components, scale to meet demand peaks and long-term business goals, and deploy across multiple data centers and clusters. Virto's platform is ready to work on any cloud, including Azure, Amazon Web Services, and Google clouds.
Virto Commerce is a headless .NET ecommerce platform. Therefore, the Virto solution is an agile, scalable, and flexible system that allows for endless customization and adaptability. Its inherent pliability empowers you to offer superior customer experiences, enhance sales performance, and create as many digital sales channels as you want. Benefits to adopting a headless approach in ecommerce include front-end speed, infrastructure adaptability, interface personalization, and scalability.

The Virto Commerce architecture is based on open-source code, while the latest version of the Microsoft .NET-based technology stack enables cross-platforming. In our GitHub repository, any customer or partner can get the full code for our platform. A free community version of Virto Commerce is available for customers whose annual trading turnover does not exceed a certain threshold. Contact our sales team for more information about the free version of our .NET platform.

If you’re a .NET developer and are looking for a Microsoft ecommerce platform or ecommerce software that’s optimized to the Microsoft stack, then Virto Commerce might be your ideal solution. Need your online store to integrate with Microsoft Dynamics 365 For Commerce? Any other Microsoft products or a third-party app? Virto Commerce can do so seamlessly using integration middleware, built with Azure Logic Apps or another tool. Virto’s innovative technology solutions allow you to not only create sophisticated ecommerce ecosystems, but also integrate directly with your own traditional infrastructures.

ASP.NET eCommerce Platform FAQ

Why do people prefer Virto Commerce over other .NET B2B ecommerce platforms?

Virto Commerce is an open-source, API-powered, modular, composable, and headless solution specifically tailored to B2B companies. The current version is built on a .NET 6 development toolkit (supported by Microsoft until 2024), an open-source cross-platform solution for both medium and enterprise-level businesses. The strength of Virto Commerce from 2021 onward is evidenced by the tremendous expansion of its product line. In addition to the classic Virto Commerce .NET-based platform, which can be installed locally or in the cloud, the SaaS version named Virto Commerce Cloud and the specialized Virto Marketplace version were all introduced in 2021-2022.

What is the Microsoft ASP eCommerce Platform?

The acronym ASP stands for Active Server Pages. This refers to server-side scripting language developed by Microsoft to create dynamic web pages. The technology was initially presented in 1996 and was so successful that it has been repeatedly improved and updated since then. Currently, the term ASP is understood as ASP.NET, an open-source cross-platform framework for building web apps and services using .NET Visual Studio environment and C# or any other programming language. You can learn more about what used to be called ASP.NET Core, at What is ASP.NET? | .NET (microsoft.com).

What is the Microsoft .NET eCommerce Platform?

Microsoft .NET is an open-source developer platform useful for building a plethora of applications. One important factor is that .NET is free to use for any developer. Consider Microsoft .NET a software development architecture for building, running, and deploying web, desktop, server, and mobile applications. It is not to be confused with Microsoft ASP.NET. This is an implementation of ASP technology that simplifies the creation of web applications only and is part of the .NET platform. If you want to learn about .NET in greater detail, we recommend this comprehensive article, Announcing .NET 6 — The Fastest .NET Yet. It includes a huge number of links to Microsoft's clarifying documents.

What is .NET Core eCommerce Platform?

Microsoft .NET Core (currently renamed to .NET with no Core in the product name) is an open-source cross-platform implementation of .NET architecture used to build server applications for Windows, Linux, and Mac. Looking at its history, .NET Core 1.0 was released in 2016 and the next commercial version, .NET Core 3.1 of this framework, got to the market in 2019. In 2020, cross-platform .NET Core merged with Windows-oriented .NET Framework to a unified .NET 5.0 developer platform. The current .NET 6.0 has been on the market since November 2021 and will be supported by Microsoft until mid-2024. 

How Are .NET eCommerce Platforms Used?

Consider .NET a cross-platform framework for the development of web, server, and mobile applications running on Windows, Linux, and Mac. Developers can use .NET and its libraries to write applications in VB.NET, C #, and F #. Since 2020, the release of new versions of .NET has continued, as unified .NET 5 and .NET 6 platforms support development from both the server side and web applications. .NET is now a platform for building many different types of applications.

Can I Use .NET for eCommerce?

By many estimates, .NET is currently among the top three most popular development environments among the developer community. The rapid growth of the ecommerce industry attracts many vendors to this arena. With the popularity of .NET and availability of a large number of skilled .NET developers in the job market, the growth of ecommerce platforms in .NET is skyrocketing. .NET ecommerce platforms are highly scalable, secure, and easily upgradable. So-called “clean” architecture allows the best-ever customization functionality for the back end and interface.

Is ASP.NET Good for eCommerce?

ASP.NET allows programmers to build dynamic websites, web applications, and services. This Microsoft tool performs quickly compared to other popular web frameworks against independent TechEmpower benchmarks. However, we clarify that ASP.NET is intended to develop the front end of ecommerce applications with a high-performance WebAPI, such as Rest, GraphQL, and others. For the development of the server side and middleware, other tools from the .NET platform are used. Follow the link for more details about ASP.NET.

Why Is .NET the Ideal Environment for eCommerce?

Microsoft .NET is an integrated development platform that is ideal for ecommerce applications. It includes ASP.NET for building web applications, Xamarin as a tool for creating mobile applications in the .NET family of languages (C#, F#, Visual Basic), which allows you to create a single code that runs in Android, iOS, and Windows. Visual Studio and Azure Logic Apps allow you to create different modules for ecommerce applications, as well as build middleware for the purpose of integration of ecommerce with other applications, such as your ERP and CRM.

What is Microsoft eCommerce?

Microsoft Dynamics 365 For Commerce is sometimes referred to as Microsoft eCommerce. In fact, this is a module in Dynamics 365, the large and sophisticated ERP system Microsoft developed for the corporate level. It cannot operate as an ecommerce solution on its own and requires an ERP core to run.

Does Microsoft Have an eCommerce Platform?

Microsoft does not have an ecommerce platform as a separate product. Instead, it offers a commerce module named Dynamics 365 For Commerce in the enterprise resource planning (ERP) and customer relationship management (CRM) system known as Microsoft Dynamics 365. The advantage of Dynamics 365 For Commerce is its omnichannel headless commerce engine. Virto Commerce can be integrated with Dynamics 365, and the Virto Professional Services team can help you execute this task.

Does Microsoft Dynamics Have eCommerce?

Microsoft Dynamics 365 contains 12 applications, including the ecommerce-oriented Dynamics 365 For Commerce, which is an advanced platform for large retail chains. Many growing ecommerce companies are interested in migrating to Azure as Microsoft adds a lot of rich functionality to it. For small and medium-sized businesses, however, Dynamics 365 For Commerce may be too costly and requires highly qualified IT staff to deploy and support it.

What is Azure Commerce?

The truth is that there is no such product as Azure Commerce. Because Microsoft Dynamics 365 For Commerce runs in the Azure cloud, it is sometimes referred to as Azure Commerce. At the same time, you can launch any ecommerce platform from independent vendors in the Azure cloud, including, for example, Virto Commerce.

What is a Unified Commerce Platform?

Unified Commerce is not a product, but an architectural technique for connecting server systems to front-end channels through a single platform. Thus, omnichannel sales and interactions with customers are realized when you can start adding products to the cart in a mobile application, then continue on the desktop, and finally press the ‘buy’ button on your smart watch.

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.NET eCommerce Platform?

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Adam Willmouth
Adam Willmouth
Ben Black
Ben Black
Sales Director