B2B Online Marketplace
Accelerate your digital business with a multi-vendor online marketplace platform built for B2B and B2C.
Book a MeetingExpand Your Market Reach and Unlock New Revenue Streams with Virto Marketplace Platform
Multi-Channel Complex Scenarios
Create B2B or B2C scenarios of any complexity on the web, mobile, and chatbots. Grow the number of merchants, diversify your offering, and test new products, services, and ideas risk-free.
B2C-like Customer Experience
Differentiate your business with unique B2C-like CX and build a strong community of buyers and sellers. Provide a range of diverse self-serve options and offer helpful value-added services to your clients.
Standalone Marketplace
Purchase a standalone solution or add Virto Marketplace to any existing ecommerce platform and enjoy a highly scalable, extensible, modular, and composable marketplace platform.
Want to learn more about the B2B marketplace platform?
A Few Words From Our Clients


Chief Technology Officer,






So far, we have added more than 50 modules and extended our platform without any limitations. Each time we can confidently say "yes" when the business asks for new features.
Sr. Application Development Manager
Three Reasons to Invest in Your Enterprise Marketplace
Improve Efficiency & Cut Costs
By connecting buyers and sellers on a Virto-powered platform, you create a unique environment that streamlines procurement workflows across channels, increases efficiency and transparency of an entire supply chain, and decreases purchasing and operational costs for all parties.
Ensure Business Growth
Virto Marketplace unlocks new revenue streams, allows you to reach a wider market, enriches and enhances your product offering, improves relationships with buyers and vendors, and offers many other opportunities for growth.
Improve Customer Experience
Virto B2B online marketplace with B2C-like shopping excellence gives you a tremendous competitive advantage, improves customer experience, provides valuable insights into buyer behaviour, and increases sales and revenue.
Virto Commerce Use Cases
Marketplace for goods
Marketplace for services
Marketplace for B2C ecommerce
Marketplace for B2B procurement
Virto Online Marketplace Platform Features and Benefits
- Personalized Digital Catalog Management
- Checkout, Order and Stock Management
- Merchandising
- Integrated with Best-In-Breed Search Engines
- Pricing and Marketing for B2B and B2C Scenarios
- API Integrations for Your Sellers and Buyers
- B2B Specific Scenarios
- B2C Specific User Scenarios
Grow and Expand Your Digital Channels with Virto Marketplace

Vertical B2B Marketplaces: The Sky’s the Limit
A recent study by Digital Commerce 360 estimates that B2B marketplaces will generate $3.6 trillion in sales by 2024. Let’s take a look at how niche markets operate and what’s behind their success.

B2B Enterprise Marketplaces White Paper
Download to learn how marketplaces became the strongest force driving ecommerce growth. Learn current thrends in this Essential Functionality Handbook for 2022.

Guide to B2B Marketplace
If you’ve been recently interested in B2B ecommerce, you’re not alone. In fact, the industry has seen remarkable growth over the past few years. According to Forrester, US B2B ecommerce transactions are expected to reach $1.8 trillion by 2023.
B2B Marketplace Platform Comparison
|
Virto Commerce
|
Spryker
|
Oro Commerce
|
Mirakl
|
---|---|---|---|---|
License cost |
> $24K |
> $100K |
$45K – $250K |
> $500K |
Time to market |
Quick |
Average |
Average |
Average |
Type |
SaaS/PaaS |
PaaS |
SaaS/PaaS |
SaaS |
Technology |
C++ & C# (.Net) |
PHP (Symphony) |
PHP (Symphony) |
Java (Spring Boot) |
Easy to modify |
Yes |
Average |
Yes |
Average |
Cloud strategy |
Strong | Strong |
Average |
Strong |
Affordable extensibility |
Strong |
Average |
Strong |
Poor |
Out-of-the-box B2B capabilities | Strong | Average | Average | Average |
B2B Marketplace Platform FAQ
What is a B2B marketplace platform?
Why use B2B marketplaces?
Who uses B2B marketplaces?
Are B2C and B2B marketplaces the same?
What is an example of a B2B marketplace website?
How do you choose a marketplace platform among other software solutions?
Which platform is best for B2B marketplace?
Which platform is best for B2C marketplace?
How do you build a B2B marketplace?
How do B2B marketplaces make money?
What are the disadvantages of using a B2B marketplace?
What are the advantages of using a B2B marketplace?
There are a number of advantages of using a B2B marketplace. A B2B marketplace streamlines procurement workflows and significantly reduces costs by allowing buyers to multisource from a single platform. Marketplaces are significantly more transparent than closed networks and B2B portals – both in pricing and procurement terms. Lastly, marketplace platforms help manage supplier relationships with ease and give access to different other value-added services. Read more on Multi Vendor vs Single Vendor Marketplace Models and Their Pros and Cons.
Can I build a wholesale B2B marketplace?
What is a marketplace CMS?
What is a marketplace app?
Want a quick demo of our
B2B marketplace platform?
Let’s connect!

Chief Engagement Officer

Sales Director