Your B2C Marketplace Powered by Virto Platform
Elevate your customers' shopping journey with Virto Marketplace, where state-of-the-art technology meets user-friendly design to create an unparalleled digital experience.
RETAIL MARKETPLACES POWERED BY VIRTO
Build Your Retail Marketplace with a Leading B2C Marketplace Platform
Building unique, highly efficient reatil marketplaces is an ambitious task that requires the right B2C marketplace platform to ensure the effectiveness of both buyers and sellers.
Utilize Virto Marketplace, an industry-standard B2C marketplace platform designed to facilitate custom pipelines, apply new business models, implement unique customer experiences, and leverage AI integrations to boost the productivity of all parties.
WHY VIRTO?
Create an Exceptional Retail B2C Marketplace That Seamlessly Connects Customers and Sellers
Enhance the experiences of buyers and sellers, grow your supplier network, and streamline operations with Virto Commerce Marketplace to surpass competitors and capture market share.
Acquire More Customers
Leverage Virto Marketplace to attract more customers with its powerful SEO tools, content marketing strategies, streamlined customer onboarding processes, and exceptional customer experience.
Boost Customer Loyalty
Combine cutting-edge technology with your team’s customer-centric approach by leveraging the flexibility of Virto Commerce to enhance customer loyalty and maximize lifetime value.
Expand Your Supplier Network
Attract and engage suppliers through a unique business model, tailored onboarding process, efficient interfaces, seamless integrations, and the use of AI to enhance efficiency and productivity.
From B2C Store to Retail Marketplace: Standaard Boekhandel’s Story
See how Belgium’s largest bookstore chain transformed from a B2C store into a retail marketplace with 25M+ SKUs using a composable commerce platform.
Tailored Features for B2C Marketplace
Mobile-First Experience
Ensure all operations are seamlessly accessible via web, mobile, or any preferred device. This guarantees that customers can make purchases instantly whenever the buying intent arises, providing a smooth and convenient shopping experience.
High Transaction Volumes
Virto Marketplace effortlessly manages millions of products and transactions, delivering exceptional performance and a seamless shopping experience—even during peak seasons—while offering customers an extensive product range.
Ai-Powered Product Catalog
Provide your customers with the unique AI-powered semantic search to ensure they find the best combination of service quality, price, and provider rating that perfectly matches their specific needs.
Efficient Vendor Management
Create unique automated onboarding rules tailored to your business model. This includes custom pipelines, compliance and verification methods, and permission assignments, ensuring a seamless and efficient onboarding process.
One Foundation. Multiple Applications
Virto Marketplace provides a reliable foundation for any solution that leverages the digital marketplace paradigm, tailored to meet the unique needs of specific industries or markets.
Procurement Marketplace
Boost procurement efficiency with Virto’s Marketplace, driving successful outcomes and seamless collaboration for all stakeholders in an innovative, scalable platform.
GPO Marketplace
Transform collective purchasing and franchising with Virto Marketplace, providing a cutting-edge, seamless digital customer experience, that elevates your members' purchasing journey.
Service Marketplace
Skip the hard start. Build your service marketplace without the hassle of custom development with Virto Marketplace – an all-in-one digital marketplace management platform.
Muti-Vendor Marketplace
Boost customer loyalty and new revenue streams with Virto’s Marketplace, driving successful outcomes and seamless collaboration for all stakeholders in an innovative, scalable platform.
One Solution, Endless Marketplace Possibilities
INNOVATION-READY TECH STACK
Boosting eCommerce with Technical Excellence
The Virto Commerce Marketplace leverages the unique Virto Commerce Innovation Platform, designed on the principles of architectural excellence and cloud best practices. This foundation ensures unmatched flexibility, resilience, and seamless adaptability to meet evolving business demands, providing a powerful and reliable solution for digital commerce growth.
1. Virto Atomic Architecture
Virto Atomic Architecture is the proprietary technology powering the Virto Commerce Marketplace, built on the core pillars of composability, an open ecosystem, high performance, and scalability.
2. PaaS Delivery Model
Virto Commerce Marketplace is offered as a vendor-managed environment, where both the vendor and systems integrators (SIs) continuously deliver enhancements to increase its value for customers over time.
3. Powerful eCommerce Frontend
Modern front-end technology supports any marketplace scenario. It works seamlessly across all devices, delivers excellent performance, and is equally effective for acquiring new customers and building customer loyalty.
4. Open eCommerce Ecosystem
Ultimate integration flexibility enables seamless embedding of the Virto Commerce Marketplace into your existing enterprise digital ecosystem, ensuring continuous, smooth, and easily scalable operations.
Core Marketplace Features
- Vendor onboarding pipelines
- User registration
- Operator dashboard
- Multiple product types
- Vendor order split
- Payments split
- Catalog management
- Advanced SEO management
- Custom languages
- Custom currencies
CX and Engagement
- Products semantic search
- Personalized pricing
- Robust content localization
- Multiple pricing models
- Product availability notifications
- AI-based recommendations
- Subscriptions
- Request for discount
- Social login
- Transparent order history
Operations
- Large catalogs
- Document-based order structure
- High order volumes
- Professional reporting
- Tax calculation
- Marketplace payment methods
- Semantic search
- Flexible shipments
- Login on behalf
- Order change history
Want to learn more about Virto Retail Marketplace?
Book a quick discovery session with one of our digital commerce experts to see how Virto Commerce can help you win.
Learn more about B2C and Retail
The Essential Guide to B2C eCommerce and Real-World Examples
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The Ideal eCommerce Solution for FMCG: An Expert Guide
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