Coupons, Banners, Gifts

For B2B promotions, you can create/import coupons with custom rules (customer profiles, geo-locations, timeframes, currencies, products, stock levels). Customers redeem via click-to-copy codes from their account page showing discount value, promotion name, description, and expiry date.

There are 3 promotional reward formats that Virto Commerce supports: coupons (discounts and benefits with unique conditions); banners (visual highlights for top deals and new products); gifts (free items added to orders based on metrics or spend thresholds).

A dedicated page in customer account lists all active offers with discount value, promotion name, description, expiry date, and click-to-copy coupon code button, helping increase self-service redemption.

Yes. Virto's promotional tools are designed for complex B2B workflows and enable you to target specific customer segments. You can customize rules by customer profiles, geographical locations, timeframes, currencies, products, and stock levels. Design campaigns for loyal customers, new audiences, or specific regions.

Upload banners to highlight top deals and new products across storefronts. Combine with coupons/gifts for multi-format campaigns that drive urgency and showcase promotions visually.

Free gifts trigger at order metrics (spend thresholds, product purchases). Encourages higher AOV, motivates hesitant buyers, and builds loyalty—added automatically without manual processing.

Data-driven insights reveal top-performing campaigns. Operational efficiency lets marketers optimize rules, formats (coupons/banners/gifts), and targeting—maximizing revenue from repeat purchases and new customer acquisition.