Upcoming Webinar: “Composable Commerce & Clean Data” - Nov 13
Register
Virtocommerce
Home Features Library White Label & Multi-Store Branding

White Label & Multi-Store Branding

A white label ecommerce solution by Virto Commerce lets you create and manage many branded storefronts from one system—each with its own unique look and feel, but all powered by a unified backend.   

Virto Commerce’s feature White Label & Multi-Store Branding delivers a scalable way to personalize branding, layouts, and content per store, partner, or organization—without duplicating infrastructure.

What Virto’s White Label & Multi-Store Branding Feature Delivers for Your Business 

Virto’s white label ecommerce software equips you with no-code tools to manage multiple branded storefronts, all from one backend.

  • Centralized branding control: Manage all storefront configurations in the Virto admin panel. Update branding elements once and apply instantly across selected storefronts.

  • Per-organization branding: Assign unique logos, color palettes, domains, and footers per organization. Trigger branded experiences even before login with custom domains.  

  • Dynamic experience switching: Automatically adjust themes, branding, and layouts when a user switches organizations or storefronts — ideal for multi-tenant B2B portals.

  • Advanced UI & image tools: Built-in favicon generators, optimized asset delivery, and configurable footers for localized disclaimers or region-specific links. 

What Virto’s White Label eCommerce Solution Delivers

  • Faster market rollout: Launch new branded storefronts quickly without duplicating systems.
  • Consistent management: Keep product data, pricing, and workflows centralized while storefronts differ in branding.

  • Customer trust: Strengthen relationships by presenting each partner or buyer group with a familiar branded experience. 

Example Use Cases

  • Partner portals: Give each partner a fully branded portal with their own domain and visual identity.
  • Franchise networks: Let franchisees operate branded storefronts without running separate ecommerce websites.

  • Multi-regional brands: Deliver localized storefronts for each market while keeping product and pricing logic consistent.

Learn more about Virto Commerce’s white label feature by visiting our user guide