Digital Commerce for Industries Where Operations Are Complex
Industries We Serve
Pick your industry to see the operations behind it and how Virto Commerce handles them.
Defined by How You Sell, Not by Industry Code
Manufacturers and distributors selling through more than one channel
Direct buyers, distributors and dealers each need their own catalog, prices and terms, while the ERP stays the system of record. Virto Commerce runs every route to market from one foundation instead of a separate site per channel.
Large technical catalogs and repeat ordering
Industrial buyers search by specification, reorder spare parts and buy under negotiated contracts. The catalog, the search and the pricing have to follow the account, not a public price list.
Products configured per order or per client
Configurable products, per-client catalogs and company stores turn every customer into a slightly different storefront. Virto Commerce keeps those variations on one platform instead of one build per client.
Several legal entities, markets and compliance rules
Organizations with subsidiaries, regional entities and regulated products need separate rules per entity and market, with one view of the business across them.
Selling through distributors, dealers and resellers
When partners sit between you and the end customer, commerce has to serve both: partner portals with their own terms, and a direct or B2B2C channel alongside them.
Proven at Enterprise Scale
Global B2B commerce rolled out
across 25+ countries and 370K users
on a single adaptable foundation with
250+ integrated systems.
25M products, about 1,000 orders a day and 200+ store POS integrations, migrated in 11 months.
B2B and B2C commerce across 30 countries and 4M products, run on one platform.
Industry Questions, Answered
Manufacturing, distribution and wholesale, FMCG and food & beverage, automotive and the automotive aftermarket, HVAC, building materials and construction supply, pharmaceutical, healthcare and medical supply, uniforms and custom printing, and retail. What these businesses share is the way they sell: negotiated pricing, several channels and large or configurable catalogs.
Fit depends on how your business operates rather than on its industry code. If you run several entities or markets, sell through partners as well as directly, negotiate prices per account or manage a large or configurable catalog, talk to us about your operations.
Yes. B2B, B2B2C, marketplace and direct-to-consumer channels can run on one Virto Commerce foundation, each with its own catalogs, prices and terms, so a new channel or market does not mean a new platform.
Your ERP stays the system of record for prices, stock and orders, and Virto Commerce keeps commerce in sync with it. See the systems we connect to, grouped by business domain, on the integrations page.
Not sure where your business fits?
Tell us about your channels, your pricing and the systems you run, and we will show you how Virto Commerce would handle them.