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Accessibility in Virto Commerce  

Commerce that works for every buyer—built in, not bolted on.

The European Accessibility Act has been in force since June 2025. ADA and Section 508 set federal and civil rights requirements in the US. AODA governs accessibility compliance in Canada. Enterprises operating across these markets face real legal exposure if their digital commerce experiences don't meet the standard—and audit cycles are already underway. 

Accessibility is also a market reach question. There are 80M+ people with disabilities in the EU and 61M+ in the US. A storefront that doesn't work for them isn't just a compliance risk—it's a revenue gap. 

Virto's answer is to ship compliance in. No additional configuration required to implement compliance features, such as keyboard navigation, ARIA implementation, and zoom support—fully compliant with Americans with Disabilities Act (ADA) standards.  

How Accessibility Works in Virto Commerce

  • Zoom, high-contrast color combinations, and scaling support for users with visual impairments: Zoom and scaling functionality cannot be disabled on core pages (Login, Catalog, Cart). Content scales to 200% without layout breakage. Users can adjust content size without breaking functionality or layouts.  
  • Keyboard navigation: Full control without a mouse for all interactive elements—navigation menus, product selectors, and checkout forms are fully accessible with keyboard, allowing users to navigate the website efficiently using standard shortcuts. 
  • ARIA implementation: Screen reader compatibility (form fields, navigation elements, dynamic content) is achieved through Virto’s implementation of Accessible Rich Internet Applications (ARIA) labels and semantic HTML structure for compatibility with screen readers (JAWS< NVDA< VoiceOver). 
  • Responsive & mobile accessibility: Virto’s frontend is fully responsive with accessibility maintained across all types of devices—desktop, mobile, and tablet. Touch targets meet WCAG 2.2 minimum size requirements, and optimal usability is ensured on smaller screens without sacrificing accessibility.

Accessibility Compliance

Virto Commerce actively maintains compliance with Americans with: 

  • Americans with Disabilities Act (ADA)

  • Web Content Accessibility Guidelines (WCAG) 

  • European Accessibility Act (EAA) 

  • Section 508—US federal accessibility requirements 

  • Accessibility for Ontarians with Disabilities Act Canada (AODA)  

— ensuring optimal digital commerce experiences for people with disabilities and reducing legal risks for enterprises operating in the US market and globally.  

Ongoing enhancements and optimizations align with latest standards and are introduced regularly as a part of Virto’s Commerce Innovation Platform software updates.  

What Accessibility Feature Delivers for Your Business

  • Compliance-ready across four frameworks: Meet WCAG 2.2 AA, EAA, ADA/Section 508, and AODA requirements out of the box—no custom development, no separate compliance engagement. 
  • No add-on cost: All accessibility features are included in the standard Virto license. There is no paid tier, no accessibility module to purchase, and no consulting requirement to reach baseline compliance.

  • Inclusive UX: Support users with visual, motor, and cognitive disabilities, making them seen and gaining their loyalty through a compassionate shopping platform.

  • Powerful performance: Seamless experiences across all devices and assistive technologies.

  • Simplified development: Built-in accessibility patterns reduce implementation overhead—partners extend and customize without rebuilding compliance from scratch.

  • Reduced legal exposure: Enterprises operating in the EU, US, and Canada face active enforcement. Shipping with compliant themes reduces audit risk and the cost of remediation. 

Use Case Examples

  • Enterprise B2B procurement portals: Serving all employees and customers across self-service purchasing workflows—including users relying on keyboard navigation, screen readers, or assistive technology—globally, including regulated markets where EAA, ADA, or AODA compliance is a contractual or legal requirement.
  • Retail & consumer brands: Expanding the potential user market by ensuring inclusive shopping experience. 

  • Healthcare: Meeting strict accessibility requirements for institutional buyers. 

  • Regulated sectors: Maintaining full compliance in industries where accessibility is legally mandated.  

Cover all compliance bases with Virto—WCAG 2.2 AA, EAA, ADA, Section 508, and AODA—included in the standard license, with no add-ons and no custom development required. Find out more about accessibility and other capabilities by visiting our user guide.