Author Profile
Ricardo Lopez
Director of Client & Product Solutions
Ricardo Lopez is Director of Client & Product Solutions at Virto Commerce. Before moving to the vendor side, he spent nearly a decade leading global B2B and digital commerce platforms across dozens of international markets at HEINEKEN, where he first adopted Virto's technology as a client. He writes on enterprise B2B distribution, digital maturity, PaaS versus SaaS architecture, and bringing agentic AI and the Model Context Protocol (MCP) into commerce stacks.
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Our Blog Expert Team
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Elena Bekker
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Elizabeth Lvova
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Ksenia Mironiuk
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Maxim Dobrushin
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Nikolay Sidelnikov
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Olga Lomko
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Ricardo Lopez
Director of Client & Product Solutions
Sergey Berezin
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